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research article

Studies on efficiency in fruit marketing practices: Marketing costs for apples, pears, table grapes from Pacific Coast states examined in study aimed at improved efficiency and lowered costs

authors

R. G. Bressler, University of California College of Agriculture

publication information

California Agriculture 6(6):8-12. DOI: 10.3733/ca.v006n06p8. June 1952.

abstract

Part I of a series of reports of studies on the effects of packing house equipment plant layout, and work methods on efficiency and costs made co-operatively by the University of California Giannini Foundation of Agricultural Economics, and the Tareau of Agricultural Economics, U. S. Department of Agriculture, under the authority of the Research and Marketing Act. Detailed reports are available by addressing the Giannini Foundation, 207 Giannini Hall, University of California, Berkeley 4.

author affiliations

R. G. Bressler is Professor of Agricultural Economics, University of California College of Agriculture, Berkeley;

author notes

Following reports in this series will compare house operations, methods, equipment, and arrangements. The comparisons may be used to establish standards for efficient operation. With minor modifications, the results of these studies can be applied to many of the problems of packing and processing other fruits and vegetables


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